'Everyone will still call it Junction 32': Castleford residents react to Junction 32 rebrand
A rebrand of the Castleford shopping outlet has received criticism from the local community.
Last week, owners of the centre, Frasers Group, announced that it would be renamed Frasers Plus Designer Outlet Leeds.
However, the rebrand has been met with a lot of negativity from Castleford residents.
One said: “It's almost 20 miles away from Leeds by road, and over half an hour by public transport, it's also Castleford, which is one of Wakefield's five towns, so what connection does it have to Leeds?"
Whilst another said: “What a short, snappy new name. Everyone will still call it Junction 32.”
Many residents also shared that they still call the centre ‘Freeport’ – which is what the outlet was originally called when it first opened in 1999.
“Just change it back to Freeport, it’s what everyone calls it anyway.” One resident joked.
A spokesperson for Frasers Group said that the rebrand aims to “boost footfall from across the region” and “help to bring additional great brands and economic benefits to a broader community."