Comparethemarket.com carried out the study, by equipping viewers with eye-tracking hardware to capture the parts of the home that most caught people’s attention.
And while radiators and water pressure featured prominently, garden access, accessories and a clean and working oven were also closely examined.
Mark Gordon, Comparethemarket.com head of mortgages, said: “We conducted this experiment to determine the areas of the home buyers look at most to help sellers maximise their chances of a sale.
“Some sellers may not have considered these factors when preparing their homes for viewings, so we hope our insight will help them focus on the areas they should check and freshen up.”

7. Scents
Diffusers and candles were one of the first things potential buyers spotted - and picked them up to smell them. Purchase a couple of diffusers or candles and scatter them around your home before a viewing - buyers will pick up the pleasant aroma. Photo: Shutterstock

8. Lighting
Buyers were seen to check if the light switches work, so make sure they do. If rooms are dim, consider leaving the lights on to add brightness, Consider a new lampshade to make your room look more appealing. Photo: Shutterstock

9. Accessories
Buyers want to visualise themselves living in a property. Accessories such as blankets, throws, and scatter cushions help give a room a homely finishing touch. Photo: Shutterstock


