10 holiday destination dupes where travellers can escape the crowds and save up to 83%

As overtourism continues to transform some of the world’s most famous holiday destinations, more travellers are searching for alternatives that offer the same magic without the crowds, high prices and stressful peak-season experiences.

According to Holafly’s Travel Dupe Index, the smartest way to discover the world’s most desirable destinations is by looking beyond the obvious choices. The index highlights international alternatives that capture the same visual appeal, cultural atmosphere and holiday experience as iconic locations — while offering better value and a more relaxed escape.

The research compares destinations based on factors including visual and cultural similarities, accommodation prices, accessibility, social popularity and the difference in overtourism levels.

For British travellers, these destination dupes could mean enjoying a similar holiday experience while saving significantly on accommodation — with some alternatives offering savings of up to 83%.

Holafly is strengthening its position as a leading global travel connectivity provider by expanding coverage to more than 200 destinations, introducing flexible regional, global and subscription plans, and improving its app experience. With instant eSIM delivery, unlimited data options and 24/7 customer support, Holafly aims to make staying connected abroad simple and hassle-free by removing the need for physical SIM cards, roaming charges and complicated setup processes.

Here are the top travel swaps worth adding to your next adventure list.

1. Ghent, Belgium instead of Venice, Italy

Venice’s romantic canals and historic charm have made it one of the world’s most visited cities, but its popularity has also brought overcrowding and rising costs.

A brilliant alternative is Ghent in Belgium, where medieval architecture, picturesque waterways and atmospheric streets create a similarly enchanting experience. Visitors can stroll along scenic canals, explore historic buildings and enjoy a vibrant cultural scene without the overwhelming crowds found in Venice.

For UK travellers, Ghent is also a convenient option thanks to excellent rail connections, including Eurostar routes, making it an easy European getaway.

2. Banff, Canada instead of Aspen, USA

For travellers dreaming of a luxury mountain escape, Aspen may be famous — but its reputation comes with a premium price tag.

Banff in Canada offers an equally spectacular alpine experience, with dramatic peaks, turquoise lakes, world-class skiing and breathtaking scenery across the Canadian Rockies.

Whether visiting for winter sports or summer adventures, Banff delivers the same sense of outdoor luxury while often providing better value for British visitors looking to make their pound stretch further.

3. Jeonju, South Korea instead of Kyoto, Japan

Kyoto’s ancient temples, traditional neighbourhoods and historic charm attract millions of visitors every year. However, the city’s popularity can make experiencing its cultural highlights a crowded affair.

Jeonju offers a more peaceful alternative, with its beautifully preserved Hanok village, traditional architecture and deep cultural heritage.

Food lovers will also find plenty to enjoy, as Jeonju is recognised as the birthplace of bibimbap. The city combines authentic Korean traditions with a slower pace, making it a rewarding alternative to Japan’s most famous cultural destination.

4. Budva, Montenegro instead of Ibiza, Spain

Ibiza is world-famous for its beaches, nightlife and luxury party scene, but peak-season prices and crowds can make it difficult to enjoy.

Budva, Montenegro offers a similar Mediterranean escape with beautiful Adriatic coastline, historic streets and lively beach clubs.

Travellers can spend their days exploring the old town and relaxing by the sea before enjoying the nightlife — often with considerably lower costs than Spain’s Balearic hotspot.

5. Cascais, Portugal instead of Saint-Tropez, France

Saint-Tropez has long represented Riviera glamour, but its luxury reputation can make it one of Europe’s more expensive coastal escapes.

Cascais in Portugal provides a stylish alternative with golden beaches, elegant streets, excellent seafood and boutique shopping.

Once a royal retreat, Cascais combines sophistication with a more relaxed atmosphere and is easily accessible from the UK via Lisbon, making it an appealing choice for a Mediterranean-inspired break.

6. Lake Ohrid, North Macedonia instead of Lake Como, Italy

Lake Como’s dramatic scenery, luxury villas and celebrity appeal have made it one of Italy’s most desirable destinations.

For a quieter and more affordable lakeside retreat, Lake Ohrid in North Macedonia offers crystal-clear waters, mountain views and centuries of history.

One of Europe’s oldest and deepest lakes, Ohrid is surrounded by ancient monasteries and charming waterfront villages, creating a peaceful alternative for travellers seeking beauty without the crowds.

7. Las Terrenas, Dominican Republic instead of Tulum, Mexico

Tulum became famous for its bohemian beaches, eco-luxury hotels and relaxed atmosphere, but increasing popularity has brought higher prices and heavier crowds.

Las Terrenas in the Dominican Republic captures that original tropical feeling with palm-lined beaches, boutique stays and a laid-back Caribbean lifestyle.

Visitors can enjoy beachfront dining, natural beauty and local culture while escaping the commercialisation that has changed parts of Tulum.

8. Menton, France instead of the Amalfi Coast, Italy

The Amalfi Coast is one of Europe’s most beautiful destinations, but summer traffic, busy roads and packed viewpoints can make exploring challenging.

Menton, located on France’s Côte d’Azur near the Italian border, offers a quieter Riviera experience with colourful buildings, Mediterranean gardens and excellent French-Italian cuisine.

With its relaxed coastal atmosphere and stunning scenery, Menton provides all the charm of the Mediterranean without the same level of congestion.

9. Ciudad Perdida, Colombia instead of Machu Picchu, Peru

Machu Picchu remains one of the world’s most iconic archaeological sites, but visitor restrictions and large crowds can sometimes make the experience feel highly structured.

Colombia’s Ciudad Perdida, or Lost City, offers a more adventurous alternative. The multi-day jungle trek leads travellers through tropical landscapes to ancient ruins built by indigenous communities.

For those seeking a genuine expedition experience, Ciudad Perdida provides history, nature and adventure far from the typical tourist trail.

10. Siargao, Philippines instead of Bali, Indonesia

Bali has long been a favourite among British travellers, thanks to its beaches, wellness retreats and relaxed island lifestyle. However, increasing development and congestion in popular areas have changed the experience for many visitors.

Siargao in the Philippines offers a glimpse of Bali’s earlier charm, with lush forests, world-class surfing, peaceful beaches and a welcoming island community.

With its laid-back cafes, natural beauty and slower pace, Siargao delivers the tropical escape many travellers originally searched for in Bali.

The Future of Travel: Discovering Better Alternatives

For travellers looking beyond overcrowded hotspots, destination dupes provide a chance to experience the world’s most beautiful landscapes and cultures in a more authentic way.

From European city breaks to tropical island escapes, these alternatives prove that the most memorable adventures are not always found in the busiest destinations — sometimes they are waiting just off the beaten path.