These fantastic photos from around the seaside resort from the 1990s prove just why. The images foster and showcase a sense of pride and community during the decade away from the bright lights, sea and sandcastles and kiss me quick hats. They also feature a few gems from down the road in nearby Flamborough. The majority are published courtesy of photographer Cliff Norton with others dug out from the YEP archive. READ MORE: 21 of the best photos from along the Yorkshire coast in the late 1940s YEP RETRO NEWSLETTER: Sign up for our free monthly email digest of nostalgia
19. Bridlington in the 1990s
Bridlington's Valerie Rowell ran up to the Prince of Wales and handed him a single red rose before kissing him during his visit to town's hospital in February 1999. Photo: John Giles
20. Bridlington in the 1990s
The North Landing at Flamborough returns to its tranquil beauty for the winter months in December 1999. | Mel Hulme Photo: Mel Hulme
21. Bridlington in the 1990s
Lifeboat men and seamen pay their repects to the crews that lost their lives during the Great Gale during a special service held at the Bridlington Priory Church in February 1999. The in-shore lifeboat made a special trip to stand inside the church during the service. | Cliff Norton Photo: Cliff Norton
22. Bridlington in the 1990s
This is volunteer John Roberts who collected £5,000 in the last 10 years doing a bucket collection on the beach each time Bridlington lifeboat went out to sea. He is pictured in May 1998. | Cliff Norton Photo: Cliff Norton
23. Bridlington in the 1990s
January 1999 and pictured are vegetables carved by chef Bobby Lok at the China City restaurant in Bridlington. | Cliff Norton Photo: Cliff Norton
24. Bridlington in the 1990s
Did you enjoy a night out here back in the day? Bridlington's Shades nightclub pictured in December 1998. | Cliff Norton Photo: Cliff Norton