An Argentine commentator whose singing has gone viral among Leeds United fans says his West Yorkshire popularity has taken him by surprise.

Bambino Pons is an ESPN commentator whose love of classic English rock music bled into his work around 26 years ago. While other Latin American broadcasters simply elongate the word 'goal' to lung-bursting effect, Pons' adds a song that he makes up on the spot for each goal. He came to the attention of Leeds supporters earlier this season and clips of his calls of Dominic Calvert-Lewin's finishes at Brentford and Sunderland quickly went viral on social media. This week The Square Ball podcast included Pons' commentary of Anton Stach's world-class free-kick at Aston Villa in one of their shows.

He might be a modern-day Leeds phenomenon but Pons has been involved in the game for decades.

"I'm a journalist since 1977," he told the YEP. "I've done everything from radio and TV to print media, and in 1990 I started commentating on matches on television. My style of celebrating goals with English and Argentinian rock and pop songs emerged in the year 2000. I decided to sing the goals because I really like English rock and I thought if they sing songs in the stadiums, why not do it with the players? And luckily it had a good response."

Pons lists The Rolling Stones, Pink Floyd, Led Zeppelin, Deep Purple, The Who, Duran Duran, Status Quo, The Cult and a number of Argentine rock bands among his favourites. "I felt it was perfect to sing English rock for the Premier League," he said. "I'm lucky that most accept it. The ESPN signal reaches from Canada to Tierra del Fuego [archipelago at South America’s southernmost tip], the Spanish-speaking world. It's crazy how many viewers are on the other side."

He credits the advent of social media for bringing his goal songs to the attention of British football. He has shared a laugh about his style with Thierry Henry and Ruud Gullit, having dedicated songs to their goals. And while he was unaware until a clip of this week's Square Ball came to his attention that he was going down a storm in Leeds, Pons knows all about the Whites and the esteem with which his compatriot Marcelo Bielsa is held in this part of the world.

"I didn't know that in Leeds they knew what I was doing," he said. "I saw a video of three journalists when Leeds beat Villa with a goal from the German, Stach and I was surprised. But I know quite a bit about Leeds; in the 2000s they had a great team with two Australians, Viduka and Kewell and they beat Arsenal's historic team, Arsène, 3-2.

"Obviously I know [Marcelo] Bielsa; I met him in Argentina in '92 when he was managing Newell's Old Boys and they were finalists in the Copa Libertadores. Later he went to Europe. I saw him in Uruguay from afar last year, but I'd like to meet him [properly]. He knows everything; he's stubborn. He thinks one thing and executes it. As we say here, he doesn't play favourites, meaning he doesn't care about power and doesn't try to please anyone. I know he's a god in Leeds."

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As for the Leeds United side of today, Pons holds Calvert-Lewin's chested goal against Nottingham Forest as his favourite. But he's not ready to declare himself a Leeds supporter.

"If I say [who I support] it will cause me problems with supporters [of other clubs] so I don't have any team as my team," he said. "I love the Premier League. I've been commentating on it for a long time. I started in the '90s and I've been broadcasting the matches for over 24 years. I've seen great players, and it's the best league in the world."